Check out Our New Look

Internal · March 8, 2018

Guru-Powered apps get an upgrade in functionality and style.

Guru is excited to announce the launch of our new User Interface platform and can’t wait to show it off. But this change wasn’t just about looks. It comes on the heels of years of museum and visitor surveys, research and testing. The result is a more streamlined and easy-to-use app experience that you’ll be proud to offer, and visitors will be excited to use. Here are some of the features you can expect from the new Guru-powered app platform:

See What’sNew! Watch Video:
All New, All-Access Homescreen

Visitors can now access any app feature straight from the homescreen. This means it only takes one tap to get them exploring. They do this several ways:

  • Wheel Menu – App users scroll through the wheel menu for quick access to tours, camera, maps, events and more.
  • Main Feature Top Menu – Maps, camera, favorites and search functions are accessed from the top menu of the homescreen.
  • Hamburger Menu – One tap from the homescreen provides instant access to ticketing, calendar, membership, parking, info and much more.
  • Search Bar – App user can locate any feature by typing its name into the search bar. The search bar is easily located at the top of the homescreen.

Less time searching and more time learning!

All access means visitors tap 37% less while navigating our new user interface when compared to our original interface.

All menus are customizable and can be easily changed to fit your needs.

Updated, active labeling in the app provides a more intuitive user experience. Rather than tap a button labeled, “Tours” users now see an action statement they can relate to like, “I Like Taking Tours.”

Other improved features to look for:

Advanced Wayfinding

Now with real-time GPS guidance, visitors can see their location in the venue or in an individual gallery. They can even use GPS to find their next destination.

Emphasized Visuals

Larger and sharper images on items pages and tour menus create a modern feel while Easy-to-use icons make navigation, favorites and bonus content a breeze to locate.

Improved Tour Functionality

We’ve revamped our Tour UI with an easier-to-understand interface, clearly-marked navigation buttons and GPS mapping to the next tour stop.

So, which of our museum partners will debut this new look and combination of features? You’ll find out soon!
Curious about Guru-Powered Data? Join our webinar, Data-Driven Visitor Engagement with Blackbaud Altru® and Guru on March 22 at 2:00 PM ET to learn all about it!

Register for our Data Webinar Here

Emphasized Visuals

Larger and sharper images on items pages and tour menus create a modern feel while Easy-to-use icons make navigation, favorites and bonus content a breeze to locate.